Werbefritze I – Cannes Slides
A few slides from this year’s Cannes. Some might make you think, some might make you think … shit!
Clients know what they want, it’s just a challenge to get them to talk about it.
Yet most of the time you are asked to do the same over, in green. Fight brand duplication!
Which is why one needs to know who they are and treat them better. This is old common knowledge. The trick is to know who the customer is when talking and listening to them.
And the same is true for all creative endeavors, services, etc.
Give the client the choice where they want o standm, but make them aware of the pros and cons.
One of the nice ‘obvious’ brand service examples.
It is nore about events and live activity than ever, even live tv viewer numbers support this.
Confidence aside, honesty when there is a challenge ahead can avoid failure… lah blah (maybe i should take this one out)
Haha, (looking around) oh my… shit.
Same sod, ‘nother day.
And the first ones in line won’t make the most money, but will be loved again and again (so I heard).
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